News and Views from the Vancouver Island Cycle Tourism Alliance

March 10, 2003

1.       Sport Host promotes Vancouver Island

2.       British Columbia Magazine Sells Victoria

3.       Building for Cyclists: Victoria's Bike Box

4.       Tour de Garden City Partners with GVCC

5.       Event Profile: Sooke Challenge

Sport Host sells the Island

Sport Host is selling Vancouver Island as THE cycle tourism destination of the Pacific Northwest in a special cycling section of the Seattle Post Intelligencer, read all across Washington State. Thanks to Hugh McDonald of Sport Host for jumping on this opportunity to support VICTA's efforts to promote Vancouver Island. For more information on Sport Host:

British Columbia Magazine features: "The New Victoria"

The Spring Issue of British Columbia Magazine, just out this week and sold across the world sports a front cover image of two cyclists enjoying the sunset colours across the waters of Oak Bay.

The 10 page, full colour feature reads: "Bounded by green hills and blue ocean, British Columbia's capital has all the makings of a model city: abundant accessible parklands, smog-free skies, and a vibrant core of neighbourhoods linked by cycle-friendly urban trails."

Cycling is heavily profiled alongside other outdoor activities, as key reasons to live in, and visit, our beautiful region. Our profile is thanks to the efforts of the Cycle Tourism Advisory Committee (now Vancouver Island Cycle Tourism Alliance), the fine work of the GVCC, the CRD, and Councillors such as Denise Savoie (featured in the article!), David Cubberley, and the many others that helped make this city the Cycling Capital of Canada.

British Columbia Magazine is on newstands now.

Bike Box Delivery Scheduled

Victoria transportation staff released design concepts for the city’s first bike box. The treatment will be applied on Wharf Street at Johnson to accommodate platoons of cyclists heading across the Johnson Street Blue Bridge to the Galloping Goose trailhead. Afternoon bicycle traffic often exceeds 300 an hour over the bridge. Some traffic continues north along Store Street, while queue jumping cyclists head towards the bridge. The city’s Cycling Advisory Committee recommended staff develop the concept for review by local cyclists. Slated for implementation during Bike to Work Week, drawings are on display at the Cycling Resource Centre (1056A North Park St.) to encourage feedback from the community. Info is also up on the GVCC Web site at

GVCC Works on Community Ride

The "Tour de Garden City" community ride is organized yearly by the Bastion Square Cycling Festival, a race series that has brought Canada's Olympic athletes home to race on southern Vancouver Island. The last few years of the festival have included a community ride event for recreational riders. This year's race program includes Sooke and the Bastion Square Grand Prix. The Greater Victoria Cycling Coalition (GVCC) is on board to assist in crafting an event to appeal to recreational riders, touring cyclists and casual visitors to the city. More info:

Map and Guide:

Vancouver Island's cycling hotspots and supportive businesses will be profiled in the 1st edition of the Islands Cycling Guide under assembly by the Vancouver Island Cycle Tourism Alliance. The product will aim to highlight services and destinations around the Georgia Basin in easy reach of cycle tourists and day trippers visiting the region For information on VICTA's Map and Guide and supportive membership program, contact or see rates at Deadline is April 15th, 2003.

Get Maps: VICTA will carry an extensive library of local maps and information guides covering Vancouver Island. Contact:

Got an event or tourism tip? Favourite Ride? Share it with VICTA. Contact

This issue's event profile:

Sooke Challenge: A Fun Race

Run - Kayak - Bike Relay/Triathlon: 10 K Run, 6 naut. mi. Kayak, 30 K Bike

Held the last Sunday in September in Sooke, at the Sooke Flats: (Sept. 28, 2003)

A community fundraiser for the Sooke Women's Transition House and the Sooke Sea Cadets.

More info: Contact: Barb Broster


Phone/Fax: (250) 642-3123

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News and Views highlights issues and events in cycle tourism around the Georgia Basin. If this is your introductory issue, visit to see archived issues. Feel free to pass on this issue to friends and colleagues.

News and Views are published by John Luton, Coordinator of the Vancouver Island Cycle Tourism Alliance and Chair of the Victoria Host Committee for Pro Bike - Pro Walk 2004. 22 Philippa Place; Victoria, BC; V8S 1S6; 250-592-4753/250-886-4166 (cell)